Discover the Ride partners with Dallas-Fort Worth Auto Show.

March 20, 2019
Robert Pandya gives a pair of riders last minute instructions on the ZERO Electric Motorcycles

Santa Monica, Calif. (March 8, 2019) – The Progressive® International Motorcycle Shows® (IMS), today announced its immersive show feature, Discover the Ride, is expanding to reach a broader audience of non-riders, joining the 2019 Dallas-Fort Worth (DFW) Auto Show March 27-31. Introduced to a community of motorcycle enthusiasts at the previous 2018/2019 IMS tour, Discover the Ride became the industry’s first and foremost program breaking down the high barriers to entry. An exciting addition to the DFW Auto Show, the program will feature four experiential attractions including The Dyno Experience, New To 2, The Kids Zone in collaboration with StaCyc, and The New Rider Course in partnership with ZeroMotorcycles and Yamaha Power Assisted Bicycles. Attendees will also have the opportunity to interact with custom and rare, restored vintage motorcycles hailing from the Dallas metro area, as well as new models on display for novice and experienced riders from leading global manufacturers, Confederate Motorcycles, Harley-Davidson, and Yamaha Motorcycles. 

Catching the DFW Auto Show’s attention is a major milestone, not only for Discover the Ride, but for the motorcycle industry. Through a safe, fun and quick introduction to riding, Discover the Ride is paving the way for the larger motorcycle industry by initiating educational conversations and addressing hesitations, that will in turn, encourage consumers to take the first step toward becoming a motorcyclist. In the midst of industry-wide ridership concerns, Discover the Ride successfully took the industry’s first stride toward bridging the gap for non-riders to experience the thrill of two wheels.

“Following the tremendous success during the 2018 -2019 IMS tour, we’re thrilled to bring Discover the Ride to the DFW Auto Show, reaching an even wider audience of potential new riders,” said Tracy Harris, Senior Vice President, Powersports, UBM. “The DFW Auto Show is a natural extension for Discover the Ride, branching out from a motorcycle-specific audience and helping more people experience what it is like to ride on two wheels. We are truly excited to continue the momentum we’ve built throughout the tour.”   

For those interested in the very best of vintage, classic and retro-style motorcycles, IMS Vintage presented by Progressive® will be on display at the DFW Auto Show, giving attendees the chance to experience the history of motorcycling right from the beginning through a display of decades-old vintage bikes. Also exhibiting will be handcrafted, custom motorcycles that are truly works of art and a growing part of the motorcycling community. 

About the Dallas-Fort Worth (DFW) Auto Show(www.dfwautoshow.com)

For 37 years, the DFW Auto Show has given automotive enthusiasts in the Dallas-Fort Worth Metroplex the opportunity to experience the latest and greatest vehicles the manufacturers have to offer. For those who are in the market to purchase a new vehicle and for entertainment seekers alike, this spring new car and truck extravaganza is the place to be. The Show has grown from 30,000 square feet at Market Hall to more than 650,000 square feet at Kay Bailey Hutchison Convention Center in downtown Dallas. Visitors are treated to exciting displays from the manufacturers who use the Show as a platform to introduce current and future year models.

Events

Free

Crockett County Museum’s Wool and Mohair Style Show

December 7 @ 2:00 pm - 4:00 pm

The Crockett County Museum will be hosting the annual Wool and Mohair Style Show. Lots of door prizes to be given! Proceeds will benefit the Crockett County Museum. Free Admission. Event begins at 2:00 p.m. at the Crockett County Senior Center. FMI contact Emily Guerra 325-392-2837 or visit www.Ozona.com/EventsCalendar
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Crockett County Deerfest

December 7 @ 5:30 pm - 11:00 pm

A community-wide appreciation banquet for hunters, this evening helps raise money for local civic organizations and the West Texas Rehab. Attendees are fed a meal of chicken-fried deer, turkey, axis, deer sausage, deer chili, deer tamales and brisket. Proceeds are raised through ticket sales for door prizes and admission fees. Door prizes include guns, $10,000 in Cabela’s gift cards and much more. For more info contact Martin Childress 325-277-9345 or www.deerfest.org
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Free

Evening on the Town in Ozona

December 12 @ 6:00 pm - 8:30 pm

Do a little early holiday shopping or learn about the products & services available in Ozona. Shoppers are treated to many special delights, including discounted prices, refreshments and other exciting experiences at each location. Local businesses will remain open to the public. FMI contact Ozona Chamber of Commerce & Visitor Center 325-392-3737.
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No cost

Houston Citywide 3rd Annual Blessing of the Bikes

January 4, 2020

Blessing of the bikes Saturday, Jan 4, 2020. Meet at HD of Kingwood at 12:00 PM to 2:00 PM. The CMA chapters will be holding a chili cookoff. All attendees will partake in the chili and fixings. The event is open to all bikes and bike groups. All bikes are given an opportunity for bike blessing.
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$20

LUTZapalooza2020 – Florida

February 8, 2020 @ 8:00 am - 4:00 pm

JOIN US IN BRINGING TOGETHER BROWARD COUNTY SATURDAY FEBRUARY 8, 2020! Kicking it off will be a 37-mile motorcycle honor ride with MCs and riders from all over the country starting at Alligator Alley Harley-Davidson. The ride ends at Markham Park where the LUTZapalooza Community Festival will take place. $20 donation for ride entry, $75 donation for VIP rider entry, & $20 donation for entry into the community music festival. VIP Breakfast & Registration begins…
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Bike Nights